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Fall/Winter 26-27

Milan Fashion Week

The Fall/Winter 26-27 collection coincides with Hogan's 40th anniversary and features contemporary reiterations of archive pieces from the brand founded in Milan in the Eighties. A period marked by rigorous architecture and a culture of conscious living, in which style, individuality, and freedom of expression became tools for personal affirmation.
The season's aesthetic centres around Milan: an urban context that strikes the perfect balance between formal discipline and creative impetus. The well-defined, linear silhouettes, high-quality materials, and warm, deep colour palette are all reminiscent of the city's décor and historic buildings. Tradition and innovation tirelessly go hand in hand: the essential volumes and refined finishes combine with the deep hues, sophisticated textures and unusual contrasts which epitomise the city's dynamic vibe.

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